How it Works

Losing weight doesn’t have to be complicated. We’re here to help you through it step by step!

Get Started

Each food is assigned a BITES value

This number is aligned with what foods your weight loss plan chooses to prioritize

The lower the BITE value, the more aligned the food is to your plan.
If a food is extra good for you, then it is ZERO BITES!

Every day you receive a BITE allowance

You’ll have a Daily BITE amount, total Weekly BITES, and can even earn extra BITES as you track your activity & exercise.

Keep track of your daily BITES

Forming a habit and tracking your food intake after each meal is fundamental when trying to lose weight.

Daily weigh-ins put you on track for success!

Set a goal weight to reach and collect milestones by recording your progress


Share your milestones in The Community

and support others on their journeys, too!

Tools for Tracking Success

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6,000,000+ Food Library

With our extensive food library, you’ll never miss the chance to track a meal. Plus, we’re adding items constantly.

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Meal Plans

Plan out your meals for the week ahead of time with our Meal Plan feature and stay on top of your tracking.

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Restaurant Guide

Continue to track your meals even when you go out to eat. Simply search the restaurant and find your meal!

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Recipe Book

Choose what to eat from our collection of recipes with pre-loaded BITES, calories, and net carbs

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Voice Recognition

Go hands free with your tracking and use voice recognition technology to enter in what you’ve eaten for the day.

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Bar Code Scanner

Track your packaged foods quickly and check the BITE counts by using the bar code scanner.

Become a PRO


$59.99 $29.99

What do you get? Basic PRO
food Food & Activity Tracking included included
More Plans
ballance BETTER BALANCE Plan not included included
KEEPING KETO Plan not included included
More Plans
Recipe Database not included included
Restaurant Guide not included included
Meal Plans not included included
Snack and Beer Guides not included included
More Tracking
Voice Tracking not included included
Macro Nutrient Tracking not included included
Recipe Builder not included included
Fitbit Activity Tracking not included included
Export Logs not included included
More Support
Online Commnunity Posting not included included
Connect with Coaches not included included
Engage with Community Groups not included included
Upgrade Now